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We can then discuss the concept. Here are some important points:

- Define Target Audience: Determine who you want to reach with your advertising. Define demographic characteristics, interests, and behaviors of your target audience.

- Set Campaign Goals: Choose the goal of your campaign, such as increasing website visitors, boosting sales, or raising brand awareness.

- Create Advertisement: Develop the content of your ad. This includes text, images, videos, and the call-to-action (CTA).

- Set Budget: Decide how much money you want to spend on the advertising. Set a daily or total campaign budget.

- Plan Ad Schedule: Determine when and how long your ad will run. You can select specific times of the day or periods.

- Monitor and Optimize Performance: Regularly monitor the performance of your ad and make adjustments as needed to increase effectiveness.